Wednesday 10 November 2010

Production Schedule

Television scheduling is orginised in several different catagories, starting at 12am and finishing after 24 hours. This then goes on to repeat itself on a daily basis. This helps the audience as they know what time the programmes they wish to watch are on, and can also understand the type of programme they are watching due to the time of the day. These catagories are:
-Early morning
-Daytime
-Prime time
-Late night

This scheduling of television programmes is vital as it gives each time a particular target audience, in which they can then orginise the programmes on. This increases the view ratings as the target audience can will then be aware of when particular programmes are on. I have discovered that the target audiences are:
- Early morning - workers
- Day time - housewives
- Prime time - everyone
- Night time - students

Between Prime time and Night time television the television is for an elder audience but still appropriete. After 9pm the scheduling is named 'watershed' this is when more mature programmes are scheduled usually involving an increase in violence, strong language and scenes of a sexual nature.

Not only are the target audiences catagorised into televison time scheduling, but also on each terrestrial channel.Channels can monitor the viewings at all times, which feeds information of which programmes are most popular on their channel and at what time. After research, i have found:
BBC1 aims at a middle aged/working class audience
whereas BBC2 aims at more educated audience, broadcasting shows such as documentaries.
ITV1 aims the working class society most popular at prime time.
Channel 4 has a target audience much younger, from adolescents to young adults, which has a large proportion of students.
yet i have found Channel 5 has been problematic trying to appeal to all audiences, which does not work, concluding in a low view rating.

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